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Post by juthi52943 on Dec 26, 2023 5:07:29 GMT
An strive to deliver on the key requirements for producing high-quality cookieless targeting capabilities, including privacy compliance, scalability, and interoperability. In fact, the new ShareThis Audiences deliver increased scale compared to legacy cookie-based segments, offering up to a % increase in coverage as a result of ID ’s advanced identity resolution capabilities and extensive publisher footprint. distribution across all major browse families. Including Chrome, Safari and Firefox, and the new identity methodologies Job Function Email List provide the optimal balance between precision and scale. Stewardship and respect for global consumers who share their data has always been at the core of the ShareThis mission. All data is collected with consumer notice, choice, and the power to opt-out. ShareThis data solutions leverage AI to analyze context, keywords and concepts to deliver a constantly-refreshed stream of social share, interest, and intent data. Dana Hayes, CEO of ShareThis, said “ShareThis has been investing in a cookieless identity solution from the moment Google first announced its plan to sunset third party cookies. We have made significant progress since the launch of our proprietary Atlas ID solution in , and together with ID and Eyeota, we are thrilled to bring a truly cookieless targeting solution to market.” ID is the ideal identity provider to power a cookieless audience solution that expands on Shar.
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